Financial Capital

Financial capital is the cornerstone of your financial journey. Whether you’re planning for retirement, purchasing a home, or securing your family’s future, having the right resources in place is essential.

We help you identify, grow, and manage your financial capital—cash, investments, and savings—so you can achieve both immediate needs and long-term ambitions.

We see ourselves as a steward for our clients’ wealth and all of the objectives this wealth is designed to achieve. That responsibility is not lost on us and this is reflected in our Investment Philosophy. We do not speculate with your money and, by extension, your objectives. We trust the functioning of investment markets and focus on what can be controlled:

  • Risk and return trade-off and your risk profile.
  • Diversification to help manage risks.
  • A focus on being tax-efficient to optimise after-tax returns.
  • A preference for cost-effectiveness to increase certainty and optimise net returns.
  • Reliability of long-term investment outcomes.

We take advantage of market-leading technology to optimise your investment experience and outcomes. This technology allows us to incorporate numerous other areas of your financial position into your advice experience, where value is proven to be found. If you are interested in learning more, we have documented our Investment Philosophy.

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Dream Plan Achieve

At Strategy First our mission is to encourage you to dream a little to set your financial goals, and help you develop a structured plan around smart financial decisions to achieve your aspirations.